by JaclynBrandt | Jul 29, 2019 | All Stories, Blog, hotel, paid advertising, SEO
“Paid advertising” continues to be a bad word for many companies, especially small companies. If you do great SEO and create engagement for your company, then you shouldn’t have to pay for ads — right? There are actually many reasons you should look...
by JaclynBrandt | Jul 22, 2019 | All Stories, Blog, Business, Digital Advertising, restaurants, social media
Running a business is a big job, and that is before you even think of your marketing. But if you embrace the uniqueness of who you are and what you do, your marketing job is half done. Here are our top tips for unique local business marketing ideas. Engagement,...
by JaclynBrandt | Jul 17, 2019 | All Stories, Blog, Digital Advertising, hotel, SEO, social media
Gaining new customers that will stick with you is no accident, and there are plenty of things you can do to bring the right people to your website — and help them choose your business over all the others. Here are 7 marketing tactics that can give you an edge ahead of...
by JaclynBrandt | Jul 2, 2019 | All Stories, social media
Social media is crucial these days to reach your potential guests. But it takes time and knowledge to really build a social media presence that will compete with everyone in your field. No matter what business you are in, here are our top tips for creating a social...
by JaclynBrandt | Jul 1, 2019 | All Stories, SEO
Local businesses — those marketing specifically within a geographic area — should have very different marketing strategies than those marketing across the country, world, or online only. According to Moz, “90% of purchases take place in physical stores and 80%...
by JaclynBrandt | Jun 26, 2019 | All Stories, Business
Polaris Digital was started to help companies learn the ins and outs of digital marketing — we have years of experience working in digital marketing in a number of industries. Running your business can take all your time — and we want to show you that your marketing...
