News

Low-hanging fruit in local marketing

If you are looking into the different pieces of marketing, there are so many things you can do to really put you ahead...

As a local business, one of the best ways to become known in your local market is to be seen on the news. You know...

The restaurant industry can be incredibly competitive, and sometime your marketing strategies are the only thing that...

If you have been in your industry for a while, you know how reviews can make or break your day. Reviews are a powerful...

Professionals in many visual industries are doing a lot of their marketing on social media. And although social media...

Email marketing is still one of the most effective, and one of the most ignored, marketing tactics. With social media,...

"Paid advertising" continues to be a bad word for many companies, especially small companies. If you do great SEO and...

Running a business is a big job, and that is before you even think of your marketing. But if you embrace the...

Gaining new customers that will stick with you is no accident, and there are plenty of things you can do to bring the...

Local businesses — those marketing specifically within a geographic area — should have very different marketing...

Polaris Digital was started to help companies learn the ins and outs of digital marketing — we have years of...